July 19, 2010

Coupon Basics: Don't believe everything your read!

Part of being a savvy shopper is not falling for the "this is on sale, buy it NOW" type advertising.  You may see "clearance" or "great buy" price tags or signs.  Always look carefully at what the original price was. Here are a couple of examples of what I mean. 
I took this picture last night at my local Walgreen's. As you can see they are advertising a "Great Buy!" on dog treats. Only 2/$8.00!! Except that the sticker is right next to the regular shelf price for the same dog treats, which is 2/$7 or $3.49 each. 

This one was taken today at my local Jewel Osco. This one has been making me giggle every time I've shopped there in the last month. Reynold's aluminum foil is on clearance for just $2.99! Except, as you can see the regular price is $2.99. Quick math...$2.99 - 0.00 = $2.99 = 0% savings.
We all hurry through the store sometimes, and a bright sticker declaring something to be a bargain will generally catch our eye (they are supposed to). Take a moment to look closer at the pricing and decide if it really IS a bargain, or if they are just hoping the bright colors will be enough to get you to toss it in your cart.

Till next time...
The Coupon Connoisseur

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